Academic Program Proposal
Main_Content
Date
Proposal
Activated | Institution
and
Proposal | Degree
Awarded | Academic
Program
Name | Objections
Received | Objection
Deadline | MHEC Final
Action | Final
Decision
Date |
|---|
| 5/2/2016 | Notre Dame of Maryland University
Proposal | BA | Leadership in Hospitality & Event Management | Yes | 7/1/2016 | | |
| Leadership in Hospitality & Event Management Program Description |
| The Bachelor of Arts (B.A.) in Leadership in Hospitality & Event Management stresses a focus on women as leaders, the importance of a solid foundation in the liberal arts, a deep core of Hospitality courses, and a complementary sequence of leadership offerings. The field of hospitality and event management has evolved slowly to include women and diverse populations in its upper management level. This is a multidisciplinary program that will prepare graduates to direct food, beverage, merchandising, service, and vendor activities and relations; apply industry standards for planning, implementing, evaluating and managing conventions, trade shows, exhibitions and conferences; conduct essential functions of lodging, food services and event management; synthesize the inter-relationship among political/legal, economic, social and environmental factors and hospitality operations; employ effective communication skills; comply with laws affecting the hospitality industry; evaluate operating results and apply the results in decision-making; demonstrate professional behavior and competencies in customer service and employee relations; negotiate sponsorship and, licensing agreements; use financial management skills in budgeting; profit margins, cost of goods sold and inventory; promote and market events through public relations and social media; andlead in all aspects of the position, and model leadership skills for others within the organization. |
| Objection(s) to Proposal and Response(s) Listed Below |
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